BOUJI IS AN ONLINE FASHION RETAILER. WE DESIGN, PRODUCE, AND SELL OUR PRODUCTS IN INDIA

Bouji is a passion project aimed to make our shoppers feel beautiful and glamorous without having to break the bank!

Our brand was inspired by the need to bridge the gap between occasion wear and affordability. From the very beginning, the intention was to bring unique styles and luxurious fabrics at sustainable prices without compromising on the quality of our product.

In the complex and continuously evolving online retail environment, we trust in our products to lay the course and create a unique positioning for our brand. We dedicated countless hours, creating styles that would not only translate to coveted wardrobe pieces but also be extremely versatile.

We are creating the next generation online fashion shopping experience, which will be more personal, more convenient and more fun than what is currently available. At Bouji, we are also committing to better our practices and create a more sustainable and eco-friendly environment that would work in harmony with nature. We have pledged to make our entire business model plastic free by 2025